We believe that we can improve people quality of life by accessing new means of disease management through nutrition. 


Vision

Elevate the quality of life for our consumers and society through nutritional solutions



Mission

We are committed to be the outstanding integrated health care marketing, distributing and manufacturing provider to our customers and principal’s in terms of trust, innovation and knowledge

Values

Empowerment, Ethical, Professional, Teamwork, Innovation, Ambitious and Effective communication.


How We Do it?

Health Care Community

We Collaborate with health care community addressing HCPs’ and patients’ needs through updated knowledge and latest solutions.  

Consumers

Empower consumers through our sincere effort to elevate their health awareness and solutions’ availability.

Partners

We believe in creating lasting relationships with our partners based on trust and commitment to provide best in class services.

Why us?

Health Care Expertise

Comprehensive understanding of health care environment and it’s macro and micro factors. We have a deep knowledge and expertise working with health care professionals, government authority, medical associations and all health care facilities: Private, Governmental and Non-governmental organizations.​

Medical and Consumer knowledge​

Our team have extensive Medical Sales and Marketing experience in Pharma, Medical Nutrition & Medical Devices. We collaborate to flawlessly execute your short-term goals and realize long-term vision. Empowered consumers seeking knowledge and self- management is growing and we are along side.

Availability and Accessibility

Category management and channel understanding are our pillars to support our brands’ availability, visibility and accessibility,

Geographical presence

We are working in: UAE, Saudi, Egypt, Kuwait, Qatar, Oman, Bahrain, Jordan and Iran. We have the knowledge of the health care system as well as the local know how through working directly or in collaboration with reliable partners.

Regulatory

We have a 360 understanding of the regulatory environment wherever we operate from registration, insurance, reimbursement and market access.

Supply Chain

Our supply chain capabilities from forecasting to clearance enable us positively impact products’ availability and working capital.